Congratulations! You’ve launched your podcast. It feels great — you finally sent into the world the project you’d been working on for weeks, months, possibly even years. And now, best of all, you get to keep going. How often, though? Should you release new podcast episodes once a week? Biweekly? Every DAY? If you’re asking […]
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We have a slack problem, and I don’t mean the app. This American Life kills about half the stories they start to work on. That’s right: half. (Comedian Sarah Cooper told me that to sound smart in meetings, I should repeat numbers as percentages, so here we go…) That’s FIFTY PERCENT of the stories they […]
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What does it cost to make a podcast? If you’re looking for simple dollars and cents, the answer is easy to find. You’ll need some tech, you’ll need some gear — you can add up those fixed costs and find a cold, hard number you can pitch to your boss. But I’m guessing you’re not […]
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