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Insights for Marketers Making Podcasts and Video Shows

Marketing Showrunners covers the movement of marketers making shows to build brand affinity.

The Mentality Change Marketers Must Make to Measure Their Shows (and the Metrics to Do It)

By: Jay Acunzo
February 12th, 2020

There’s a saying we use often at Marketing Showrunners: Great marketing isn’t about who arrives. It’s about who stays. That’s because if people actually stick around, the good stuff we seek actually happens: trust and love and a relationship form; we get valuable feedback and insights from the engagement and conversation; and of course, our […]

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Join subscribers from Red Bull, Salesforce, Mailchimp, Zendesk, Adobe, and Shopify.

On the last Friday of each month, we share 1 big new idea to help marketing execs to challenge the status quo, and a roundup of the best stuff we created or found for making great shows.

Deconstructing Drift’s B2B Podcast Network

By: Jay Acunzo
January 23rd, 2020

3 Clips is the official podcast of Marketing Showrunners. Every week, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand. You can find all episodes here. In this series, MSR founder Jay Acunzo and managing editor […]

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The Doctor Who Prescribes Podcasts

By: Jay Acunzo
January 8th, 2020

“What do you do for work?” Oh no — not this question again. A funny thing happens when you happily share what you love with others: the barista politely nods until, look, it’s time to step to the right, there’s a line building up, and if working from home really leaves you this desperate for […]

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