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Marketing Showrunners

Helping you make your podcast more central to your brand and to your audience's life. Make a show that makes a difference.

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What does it take to create your audience's favorite podcast? Join peers from Red Bull, Adobe, Amazon, Shopify, Salesforce, Roku, the BBC, the NY Times, and thousands more creative, audience-first marketers.

Seizing The Moment: What We Learn from Brian Koppelman’s Great Podcast Interviews

By: Jay Acunzo
May 18th, 2020

Deconstructing an interview clip between Billions‘ Brian Koppelman and SNL‘s Melissa Villasenor, revealing two hidden traits of great interview podcasts. Brian Koppelman’s show The Moment is a look into pivotal moments that shaped great creative careers. In this episode of 3 Clips‘ quarantine version, “Clipped,” MSR founder and 3 Clips host Jay Acunzo pulls out […]

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Podcast Format Possibilities: Scripted Co-hosted

By: Tallie Gabriel
April 22nd, 2020

You don’t just want to make another branded interview podcast (and believe us — we don’t want you to, either). But if your podcast doesn’t follow the interview format, what are your other options? In this series, we’ll examine other types of engaging, entertaining podcast formats, so you can choose the right one for your […]

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Show Bites: Keep Your Audience Hooked with Open Loops

By: Tallie Gabriel
January 22nd, 2020

Creating shows to build passionate audiences provides brands undeniable benefits: we hold attention, gain trust, and both increase the lifetime value of our existing audience while decreasing customer acquisition costs thanks to word-of-mouth. However, this stuff can feel like a total mess of parts and pieces. Show Bites is our series of quick-hitting posts where […]

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Deconstructing Gimlet Media’s StartUp Podcast

By: Molly Donovan
January 16th, 2020

3 Clips is the official podcast of Marketing Showrunners. Every week, it, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand.  In this series, MSR founder Jay Acunzo and managing editor Molly Donovan chat about the […]

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3 Clips: “StartUp” Reveals How to Turn Everyday Events into Irresistible Narratives

By: Jay Acunzo
January 13th, 2020

It’s easy to disassociate our own abilities, brands, industries, or material from our favorite shows. Today, we go inside the final episodes of the legendary podcast StartUp from Gimlet Media to uncover a few missing pieces from our storytelling style as marketers — even when our source material feels boring, bland, and predictable. SUBSCRIBE TO […]

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