Interviewing a guest on a podcast can be a delicate dance. (That’s how I think of it, anyway. It’s not a straight march forward, asking question after question. It’s more like a dance, and you are the leader. You’re setting the tone, watching the pacing, leading people one way, then back another, then visiting one […]
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Abby Sullivan hosts and produces one of the marketing world’s most demanding shows. A member of the marketing team at the software startup ProfitWell, which produces a handful of original series as part of their Recur Network for SaaS and DTC companies, Abby is responsible for RecurNow, the company’s daily — yes, daily — podcast. […]
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We’re on a weekly journey to understand what it takes to make someone’s favorite podcast. You can get each new idea in your inbox, plus a bonus video found nowhere else, every Friday. Subscribe free to join creative minds from Red Bull, Amazon Prime Video, the BBC, the NY Times, Mailchimp, Salesforce, Shopify, Adobe, and […]
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Deconstructing an interview clip between Billions‘ Brian Koppelman and SNL‘s Melissa Villasenor, revealing two hidden traits of great interview podcasts. Brian Koppelman’s show The Moment is a look into pivotal moments that shaped great creative careers. In this episode of 3 Clips‘ quarantine version, “Clipped,” MSR founder and 3 Clips host Jay Acunzo pulls out […]
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We’re on a weekly journey to understand what it takes to make someone’s favorite podcast. You can get each new idea in your inbox, plus a bonus video found nowhere else, every Friday. Subscribe free to join creative minds from Red Bull, Amazon Prime Video, the BBC, the NY Times, Mailchimp, Salesforce, Shopify, Adobe, and […]
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3 Clips | The Podcast for Marketers Who Podcast · Bill Simmons Leads the Witness On our first episode of “Clipped,” we deconstruct a telling moment from the Bill Simmons Podcast that can help us become better interviewers. Our clip today reveals a technique we can use, but be forewarned: It can break in either […]
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You don’t just want to make another branded interview podcast (and believe us — we don’t want you to, either). But if your podcast doesn’t follow the interview format, what are your other options? In this series, we’ll examine other types of engaging, entertaining podcast formats, so you can choose the right one for your […]
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Creating shows to build passionate audiences provides brands undeniable benefits: we hold attention, gain trust, and both increase the lifetime value of our existing audience while decreasing customer acquisition costs thanks to word-of-mouth. However, this stuff can feel like a total mess of parts and pieces. Show Bites is our series of quick-hitting posts where […]
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3 Clips is the official podcast of Marketing Showrunners. Every week, it, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand. In this series, MSR founder Jay Acunzo and managing editor Molly Donovan chat about the […]
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It’s easy to disassociate our own abilities, brands, industries, or material from our favorite shows. Today, we go inside the final episodes of the legendary podcast StartUp from Gimlet Media to uncover a few missing pieces from our storytelling style as marketers — even when our source material feels boring, bland, and predictable. SUBSCRIBE TO […]
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