Blog Keyword

Insights for Marketers Making Podcasts and Video Shows

Marketing Showrunners covers the movement of marketers making shows to build brand affinity.

Deconstructing The Ringer’s Binge Mode

By: Molly Donovan
February 20th, 2020

3 Clips is the official podcast of Marketing Showrunners. Every week, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand.  In this series, MSR founder Jay Acunzo and managing editor Molly Donovan chat about the highlights […]

Read More

Show Spotlight: Cleveland Clinic’s Butts & Guts

By: Molly Donovan
February 7th, 2020

Every Friday on Marketing Showrunners, the staff picks one branded podcast or video show to profile for inspiration and insights, pulled from our popular post, The World’s Biggest List of Branded Shows. Here’s this week’s Show Spotlight… There’s one show on the World’s Biggest List of Branded Shows that always catches my eye…but which I’ve […]

Read More

Join subscribers from Red Bull, Salesforce, Mailchimp, Zendesk, Adobe, and Shopify.

On the last Friday of each month, we share 1 big new idea to help marketing execs to challenge the status quo, and a roundup of the best stuff we created or found for making great shows.

Show Spotlight: Techstars’ Give First

By: Molly Donovan
January 31st, 2020

Every Friday on Marketing Showrunners, the staff picks one branded podcast or video show to profile for inspiration and insights, pulled from our popular post, The World’s Biggest List of Branded Shows. Here’s this week’s Show Spotlight… This week, I’ve been thinking a lot about the concept of creating something better — not for the […]

Read More

3 Clips: Breaking Down “Inside Trader Joe’s,” a Risky, Quirky, Original Podcast

By: Jay Acunzo
January 27th, 2020

Today, we deconstruct a risky attempt at a podcast from Trader Joe’s. Is it a GOOD decision to go inside your own company? What does “good” even mean? What can we learn from their ambitious but atypical attempt at a podcast? We break it down. SUBSCRIBE TO 3 CLIPS: Apple Podcasts | Spotify | Overcast | Stitcher INSIDE THE EPISODE Find Trader […]

Read More

Show Spotlight: The Story of Sales

By: Molly Donovan
January 24th, 2020

Every Friday on Marketing Showrunners, the staff picks one branded podcast or video show to profile for inspiration and insights, pulled from our popular post, The World’s Biggest List of Branded Shows. Here’s this week’s Show Spotlight… Chapter four of Salesforce’s The Story of Sales begins with a declaration: “Everybody hates salespeople.” I found myself […]

Read More

Deconstructing Drift’s B2B Podcast Network

By: Jay Acunzo
January 23rd, 2020

3 Clips is the official podcast of Marketing Showrunners. Every week, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand. You can find all episodes here. In this series, MSR founder Jay Acunzo and managing editor […]

Read More

Show Spotlight: Databox’s Podcast Proves the Power of Simple Improvements

By: Jay Acunzo
January 17th, 2020

Every Friday on Marketing Showrunners, the staff picks one branded podcast or video show to profile for inspiration and insights, pulled from our popular post, The World’s Biggest List of Branded Shows. Here’s this week’s Show Spotlight… I’ve gotten into more meaningless debates on Twitter than I care to remember, mostly involving the subjects that […]

Read More

Deconstructing Gimlet Media’s StartUp Podcast

By: Molly Donovan
January 16th, 2020

3 Clips is the official podcast of Marketing Showrunners. Every week, it, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand.  In this series, MSR founder Jay Acunzo and managing editor Molly Donovan chat about the […]

Read More

3 Clips: “StartUp” Reveals How to Turn Everyday Events into Irresistible Narratives

By: Jay Acunzo
January 13th, 2020

 It’s easy to disassociate our own abilities, brands, industries, or material from our favorite shows. Today, we go inside the final episodes of the legendary podcast StartUp from Gimlet Media to uncover a few missing pieces from our storytelling style as marketers — even when our source material feels boring, bland, and predictable. SUBSCRIBE […]

Read More