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Helping Marketers Make Great Shows

Advancing the craft of making branded podcasts, video series, documentaries, and more.

Founder of Marketing Showrunners, author of Break the Wheel, and host/producer of docuseries about creative work. I’m a believer that exceptional work happens when you find and follow what makes you an exception. Previously in content marketing and digital strategy at Google and HubSpot and VP of brand and community at the VC firm NextView. I write, tinker, and speak on stages and into microphones for a living. It’s weird but wonderful.

Get in touch anytime: jay@unthinkablemedia.com // Speaking inquiries: speaking@unthinkablemedia.com

The Glaring Missing Piece in Branded Shows, According to a Writer from Seinfeld, Curb Your Enthusiasm, and Barry

By: Jay Acunzo
June 18th, 2019

Alec Berg’s heart was in this throat. His stomach and lower intestines seemed eager to find some new real estate too. He’d just handed a draft of his first script to the legend himself, Larry David. It was Alec’s first attempt at contributing to the impossibly successful Seinfeld. Today, Alec’s innards wouldn’t budge given that […]

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Our monthly newsletter arrives on the last Friday of the month and contains 1 big idea helping marketing execs, plus a roundup of resources and behind-the-scenes insights.

Consistently Great Work Consistently Changes

By: Jay Acunzo
June 17th, 2019

Claude came from a traditional home. His parents expected him to take the usual path many of us imagined we’d take, though we likely didn’t control that image. It was built in our heads for us. You know the one: finish high school, attend a good college, declare a safe major, and, upon graduation, receive our […]

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