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  This was originally shared in the Unthinkable Mondays newsletter, sharing one idea or story each week for being better than best practices. Subscribe here.  “And on the seventh day, Google laughed all the way to the bank.” How often do we stop to consider how a best practice ascended to that status? That’s what […]

In our work as creators, two ideas struggle against each other seemingly every day: the drive to serve and the drive to grow. The drive to serve: I want to make stuff that others genuinely love, plain and simple. The drive to grow: I want my work to “work.” I want to see results and grow my […]