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Helping Marketers Make Great Shows

Advancing the craft of making branded podcasts, video series, documentaries, and more.

By: Jay Acunzo on May 9th, 2018

Damn the Best Practices: Weekly Stories about Questioning Conventional Thinking to Think for Yourself

Today on The Maker Channela distant memory, a mad fisherman, and a metaphor for creative work. I’m cracking open my Monday morning newsletter to perform one of its most popular stories in audio form for you. If you like what you hear, consider subscribing to the weekly newsletter. You’ll get a new story and idea each week to be better than best practices. We talk about questioning conventional thinking to think for yourself. We get angry at commodity and crappy work, and we have the audacity as a community to aspire to something better.

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Please send feedback about this episode or series to jay@unthinkablemedia.com or http://twitter.com/jayacunzo

The Maker Channel is my public laboratory to test new and refreshingly entertaining shows about work, both with friends and B2B brand clients. Learn more about what I do at unthinkablemedia.com

Get HIDDEN GENIUS, our monthly email, and join marketing showrunners from brands like Red Bull, the BBC, Zendesk, LinkedIn, Pacific Content, Wells Fargo, Zapier, and Shopify.

Each month, we uncover 1 simple but powerful idea for making great shows, plus share a roundup of resources, news, and more.

Founder of Marketing Showrunners, author of Break the Wheel, and host/producer of docuseries about creative work. I’m a believer that exceptional work happens when you find and follow what makes you an exception. Previously in content marketing and digital strategy at Google and HubSpot and VP of brand and community at the VC firm NextView. I write, tinker, and speak on stages and into microphones for a living. It’s weird but wonderful.

Get in touch anytime: jay@unthinkablemedia.com // Speaking inquiries: speaking@unthinkablemedia.com

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