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Marketing Showrunners

Helping you make your podcast more central to your brand and to your audience's life. Make a show that makes a difference.

Richard’s Famous Food Podcast: Subverting the Status Quo to Earn Adoring Fans

By: Jay Acunzo
March 17th, 2020

Today, we’re joined by Richard Parks III, food writer, documentarian, and creator/host/everythinger of Richard’s Famous Food Podcast. RFFP turned heads across the podcast industry for its mix of sound design, music, character voices, and overall weird, wild, and wonderful approach to telling stories about food — or, as the host might say, for “jumping into […]

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Join Our Weekly Journey to Answer One Crucial Question:

What does it take to create your audience's favorite podcast? Join peers from Red Bull, Adobe, Amazon, Shopify, Salesforce, Roku, the BBC, the NY Times, and thousands more creative, audience-first marketers.

Show Bites: What Is a Brand, Anyway?

By: Tallie Gabriel
March 4th, 2020

Creating shows to build passionate audiences provides brands undeniable benefits: we hold attention, gain trust, and both increase the lifetime value of our existing audience while decreasing customer acquisition costs thanks to word-of-mouth. However, this stuff can feel like a total mess of parts and pieces. Show Bites is our series of quick-hitting posts where […]

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3 Clips: Deconstructing Freshbooks’ Podcast to Learn Audio Scripting and Narration

By: Jay Acunzo
February 24th, 2020

Today, we deconstruct the podcast I Make a Living from Freshbooks. It’s a narrative-style show, with layers of interview audio, voiceover, and music, all about entrepreneurship. But that’s a saturated niche. Does Freshbooks differentiate? How? In this episode, Jay Acunzo and Molly Donovan break down the show, moving through the facts of the show, 3 […]

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Deconstructing The Ringer’s Binge Mode

By: Molly Donovan
February 20th, 2020

3 Clips is the official podcast of Marketing Showrunners. Every week, we deconstruct episodes of shows that inspire us, one clip at a time, so we can all learn to build our audience’s favorite show…and become their favorite brand.  In this series, MSR founder Jay Acunzo and managing editor Molly Donovan chat about the highlights […]

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